There comes a time when a company wonders how to boost sales, or just how to launch a product. The same goes for companies already well established in their market, but looking for new buyers. It is the role of the freelance business developer to help the company increase its turnover. For this, it will seek new market share and will take the necessary to deploy this brand.
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There comes a time when a company wonders how to boost sales, or just how to launch a product. The same goes for companies already well established in their market, but looking for new buyers. It is the role of the freelance business developer to help the company increase its turnover. For this, it will seek new market share and will take the necessary to deploy this brand.
The goal of the freelance business developer is to develop revenue by seeking new ideas. Partnerships, launches of new products or services, review of the brand's visuals ... The idea is to reach new audiences.
The job of a freelance business developer is similar to that of a marketing director or sales representative. This business is developing and is increasingly sought after in all types of companies, especially for start-ups. The business developer is mainly committed to long-term missions with well-defined objectives.
The missions of the freelance business developer. It is considered that most of the work of a business developer is to listen: he must listen to the market on which he must develop the activity and understand the mechanisms, but also make decisions to influence it. The trends interest him in priority.
Above all else, the development of the company's activity requires the creation of a realistic business model. If it is not credible, the means implemented may be scattered without results. To avoid this, you must first take stock of the company and define its situation on the market: its most loyal audience, the state of competition, etc. From there, it is possible to set goals that the business developer will try to achieve.
The business model can then be developed. The task of the business developer then becomes to design it: he develops a strategy where the customer relationship is most often central, with if possible concrete and quantified objectives.
The business developer will then ensure the application of this business model. Seniors can be entrusted with the task of a team they will lead and manage.
Freelance business developer: profiles to promote, profiles to avoid. Good profiles are expensive and sought after by business developers. To become an effective bizdev, one must first have a great sense of listening. For a freelance business developer, an interesting alternative is to specialize in a particular sector of activity, even if you have to give up a certain number of clients. For high-tech products, where it's imperative to know what you're talking about, market knowledge is a real plus.
A business developer must have very concrete business skills. He must have knowledge of the sector of activity in which he is applying (his stakes, his contractors ...) and be able to build a network. Ideally, he will already have his own. Pleasure, customer contact and negotiation are essential, to which will be added the team spirit and knowledge of foreign languages.
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