Editorial content is a major issue in natural referencing. Just like a coherent site architecture or regularly updated internal links, optimized texts are essential for organic traffic. Without this content, Google cannot understand your subjects, your activity and therefore "scan" your site correctly. For a search engine to place you in its results, it must be able to make the link between your theme and the searches of Internet users. I help companies and individuals to generate visibility and traffic on their website by writing quality and optimized content.