More than 10 years in CRM and customer marketing, in France and Latin America, in FMCG, Retail, Ecommerce and Tourism industries.
- Loyalty and relationship marketing
- Marketing analytics
- Digital marketing
- Customer knowledge
- Customer experience
- Database management
- CRM, Marketing Automation, BI tools

I can help on strategic projects (CRM strategy, relationship marketing plan, benchmarks, customer vision 360) as well as on marketing operations (customer data analysis, database optimization, customer study).

I can also help you on a new CRM tool implementation (testing, go live).